- Time: 18:00-19:00
- Date: Monday, 23 November 2020
- Venue: HSG19
Fake news, a worldwide phenomenon even before the COVID-19 outbreak, has been accompanied by a diminished trust in traditional institutions, and this suggests that we need to review and possibly revise the ways we communicate with target audiences. The near-ubiquitous use of social media during the outbreak of COVID-19 has highlighted both the benefits and the significant challenges posed by such platforms in what has been called ‘a social media pandemic’. Counterfeit information is of great concern, considering how the internet and social media are now actively used to spread ‘viral misinformation’: therefore, there is a need to understand how misinformation spreads online, as well as the platforms and the individuals or groups involved in its generation, curation or dissemination, as we face our first social media pandemic; especially because the spread of disinformation could result in poorer health outcomes. In this presentation, we will explore the myths, the messages, and the methods of how viral misinformation spreads online and what the current literature recommends to counter it.
André Ng obtained his MSc in Media and Communication from XJTLU, and his Bachelor’s degree from Monash University. He has worked in various fields in higher education and health, as well as in the public and private sectors. His research focus is to understand how we communicate with each other online and how to limit the spread of viral misinformation/disinformation to achieve better health outcomes.