Admissions
Check the entry requirements and find out how to apply:
CHINA - Mainland CHINA - Hong Kong, Macao and Taiwan GLOBAL

Overview

In the BEng Digital Media Technology programme, you will learn how computerised or electronic devices can represent, record, transmit, process, display and interact with multimedia information, such as text, audio, images, video and animations.

Computer science technologies you will learn about include programming, signal and image processing, international networks, computer graphics and game design, and multimedia system management.

Studying this programme will give you a fundamental understanding of electronic engineering and computer science, with an emphasis on digital media technology.

You will receive an understanding of hardware and software systems and how this knowledge can be applied creatively in the media and the arts.

This programme is not available on the 2+2 route.

Why should I study Digital Media Technology at XJTLU?

  • Obtain knowledge and skills that will provide you with great potential to aid society and improve quality of life
  • Take advantage of the fact that the MSc Multimedia Telecommunications programme leading to a University of Liverpool degree is available as an extension course for the BEng Digital Media Technology programme
  • Earn two degrees: an XJTLU degree from the Chinese Ministry of Education and a globally recognised degree from the University of Liverpool, a member of the Russell Group of leading UK universities.

The programme is accredited by The Institution of Engineering and Technology (IET).

Qualification XJTLU BEng Digital Media Technology University of Liverpool BEng Digital Media Technology More about qualifications

Knowledge and skills

By the time you graduate from the BEng Digital Media Technology, you will have:

  • a broad understanding of the hardware and software that support the digital media industries
  • an appreciation of the way hardware and software can be used creatively within the media industries
  • the ability to use your knowledge and skills in the development of new and imaginative digital media projects.
The BEng Digital Media Technology programme will bring you to the front end of incoming artificial intelligence era in which image, video and interactive contents convey the information to process.
Ming Xu
Programme director
This programme is an interesting mix of hardware and software: I have learnt about electronic technology, computer vision, and computer graphic technology. These are useful subjects to give you a grounding in AI, and possible job opportunities in multimedia security, image processing, and deep learning.
Jiamin Wang
Student, BEng Digital Media Technology

Careers

Graduates from this programme can find employment as engineers within the rapidly growing digital media industries, including internet development, the games industry and information systems management.