IBSS Research Seminar

Why do companies integrate products and services

Dr. Wim Coreynen

Organised by: RCE 3 (Decision Making in Business)

Presentation Title: Why do companies integrate products and services? Linking decision-makers’ personality traits and decision-making logics

Time and Date: 11:00 am-12:00 pm, Tuesday, 24th September 2024 (Beijing time)

Language: English

Onsite location: BS574

Online platform: Tencent Meeting (Mainland China version); VooV Meeting (International version)

• Meeting Link: https://meeting.tencent.com/dm/wISCli5LoFsp
• Meeting ID: 434-776-539

Abstract: please see the attached paper for detailed information

Presenter: Dr. Wim Coreynen, Zhejiang University

Dr. Wim Coreynen is Assistant Professor at the Department of Innovation, Entrepreneurship and Strategy (IES) at the School of Management of Zhejiang University (ZJUSOM) in Hangzhou, China. He obtained his PhD at the Faculty of Business and Economics of the University of Antwerp (UA) in Belgium. He has previously also worked in Belgium for Antwerp Management School (AMS) and in the Netherlands for the Jheronimus Academy of Data Science (JADS), Free University of Amsterdam (VU Amsterdam) and Utrecht University (UU). His research focuses on business model innovation through service and technology, entrepreneurship, and intellectual property management. His work has been published in journals such as (in alphabetical order) Industrial Marketing Management, International Journal of Production Research, Journal for Business Research, Journal of Business Venturing Insights, Journal of Cleaner Production, Journal of Service Management, Research Policy, Social Sciences, Sustainability, Technovation, and books such as Data Science for Entrepreneurship, Practices and Tools for Servitization, and The Palgrave Handbook of Servitization.