Academy of Film and Creative Technology Date and Time：
- Time: 17:30 – 19:00
- Date: 15th May
- Venue: IA G08, SIP South Campus
- Language: English
- Speaker: Dean of the Academy of Film and Creative Technology, Professor Qian Liu
Abstract:
The swift advancement of digital technology and AI has significantly boosted labour productivity, altered working patterns and skill demands, increased the need for multi-skilled talents, and reduced job positions. A potential future of a three-day workweek and five-day weekend raises crucial questions about how people will utilise their ample leisure time. However, this scenario also presents a vast opportunity to spur social transformation, create new industries, and establish a new lifestyle that integrates learning, work, entertainment, and more.
AI has revitalised creativity, propelling the creative industry's and technology's growth. Digital audio-visual content, which includes digital films, games, and digital cultural tourism, has become central to the creative sector. Investing in the cultivation of digital creative talents and content creation has emerged as a key growth area. These talents, equipped with interdisciplinary knowledge, versatile skills, and high-level capabilities, exhibit strong adaptability, providing robust support for the ongoing development of the creative industry.
Bio:
Professor Qian Liu was appointed Dean of the Academy of Film and Creative Technology (AFCT) at Xi’an Jiaotong-Liverpool University in June 2024. He previously served as founding Dean of the Digital Media School at Beijing Film Academy and held research positions at the California Institute for Telecommunication and Information Technology, the National Centre for Supercomputing Applications (NCSA), and China Electric Power Research Institute (CEPRI). He holds a master’s degree in statistics from the University of Illinois at Urbana-Champaign and a bachelor’s degree in computer science from Xi’an Jiaotong University. He was also a visiting researcher at the Artificial Intelligence Lab of Sapienza Università di Roma, Italy.
Professor Liu’s research focuses on digital media arts, immersive display systems, VR/AR/XR, and generative AI applications. His digital artworks have been exhibited at international art festivals and are in private collections. He has served as Executive Chairman of the Digital Imaging Creative Committee of the China Video Industry Association and Deputy Director of the 5G Professional Committee of China Communications Industry Association. Currently, he is a member of several committees, including the Film Gold Digital Honour Recommendation Committee and the jury for the Busan International Art Festival.
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