Department of Intelligent Operations and Marketing
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IBSS research reveals how analysts influence corporate social responsibility
Against the backdrop of growing interest in ESG and sustainable development, designing and implem...
18 Jun 2026
Why responsible AI fails without fair perception
Companies are increasingly embedding artificial intelligence in supply chain forecasting, resourc...
17 Jun 2026
Beyond slow steaming: a predictive framework for green shipping
A shipping company slows down its fleet to reduce emissions. The fuel bill falls, but the net‑zer...
10 Jun 2026
Dr Xiaofei Song’s research reveals mechanism of live streaming addiction, offering new strategic insights for a sustainable live streaming environment
Recently, a research paper entitled “Unpacking Live Streaming Addiction: The Perspective of Self-...
10 Jun 2026
Greenwashing erodes resilience: evidence from manufacturers
A manufacturing firm recently released a glossy ESG report, pledging a green transition, and its ...
09 Jun 2026
MSc Project Management students present research at WHICEB 2026
To promote international academic exchanges in the fields of electronic business and information ...
08 Jun 2026
Unraveling the dark side of danmaku: the effects of aggressive danmaku and original work’s attributes on condensed clips’ performance
A study led by Dr Fangfang Hou from the International Business School Suzhou (IBSS), Xi’an Jiaoto...
01 Jun 2026
Leveraging nonverbal cues to boost audience engagement in user-generated videos
A research study led by Dr Chenwei Li from the International Business School Suzhou (IBSS), Xi’an...
27 May 2026
Shaping Digital Influence: IBSS Seminar Delves into Social Media Content Strategy
International Business School Suzhou (IBSS) at Xi’an Jiaotong-Liverpool University hosted a resea...
26 May 2026