MSc Digital Media and Global Communication
September 2027
Full time
18 months
Suzhou
This programme leads to a University of Liverpool degree which is recognised by Ministry of Education, China.
Knowledge and skills
By the time you graduate from the MSc Digital Media and Global Communication programme, you will have:
- a degree from the University of Liverpool that is recognised by China’s Ministry of Education;
- a thorough understanding of key concepts, theories, and practices in digital media and global communication;
- strong research and analytical skills;
- the ability to produce high-quality multimedia products; and
- professional attributes such as flexibility, creativity, accuracy, precision, punctuality, reflexivity, and efficiency.
Whether your goal is to land a job in the media or communication-related industry or to pursue a PhD, this programme provides the skills you need to succeed.
Dr Zixiu Liu
Programme Director
Modules
*Programme modules listed are illustrative only and subject to change. XJTLU students are advised to log in to the e-Bridge Portal to view the effectuated module structure.
Semester 1
Semester 2
Semester 3
Semester 1
Semester 2
We have access to so many resources and a wealth of knowledge from our professors who come from all over the world.
Krystal Soroka
Student, MSc Media and Communication, The Bahamas
Careers
The programme prepares graduates for a wide range of careers across media, communications and creative industries. Potential career paths include social media, public relations, advertising, international communication, marketing, journalism, and media research. Students who select academic-research-related modules will also gain a strong foundation for applying to PhD programmes and pursuing careers in higher education or research.
Within 12 months of graduation, nearly 90% of our graduates are employed or pursuing further education. Our graduates have gone on to work or continue their studies at organisations including:
- media and publishing: China News Service, Kuaishou, ByteDance, Nanjing Radio and Television (Group), Suzhou Broadcasting System, Shanghai Calligraphy and Painting Publishing House, Shenzhen Press Group, Changzhou Radio and Television Station, Suzhou Industrial Park News Center, and Esquire China;
- education and research: Xi’an Jiaotong-Liverpool University, Communication University of China, Nanjing, and University of Nottingham Ningbo China; and
- finance, technology, and business: Bank of Communications (Ningbo), Bank of Ningbo, Agricultural Bank of China, NIO, and Nike.
Overview
The MSc Digital Media and Global Communication programme equips students with knowledge and transferable skills to shape the future of media and create a meaningful impact on the digital world of today and the opportunities of tomorrow.
Our curriculum is organised around two foci: Professional Communication, which focuses on applied industry practice, and Global Media and China, which develops academic and research expertise.
The 18-month programme is delivered over three semesters. In each of the first two semesters, students take one compulsory module and three optional modules. In the third semester, students undertake a Final Individual Project allowing them to apply their knowledge and skills to an independent piece of academic or practice-based research.
With 13 optional modules to choose from, students can tailor their studies to their interests and career goals. They may focus on applied media and communication, develop theoretical or research expertise, or combine both approaches. Modules fall into two categories:
Why should I study the MSc Digital Media and Global Communication programme at XJTLU?
Studying the programme at XJTLU means preparing for the future of an innovative and competitive global industry. Through a combination of academic learning, practical training, international perspectives, and emerging technologies, the programme equips you to succeed in a wide variety of media and communication careers. You will benefit from: